{"id":1443,"date":"2023-10-19T00:00:00","date_gmt":"2023-10-18T22:00:00","guid":{"rendered":"https:\/\/demo.sidekick.be\/itenium\/european-women-in-tech-2023\/"},"modified":"2025-11-28T13:31:42","modified_gmt":"2025-11-28T12:31:42","slug":"european-women-in-tech-2023","status":"publish","type":"post","link":"https:\/\/demo.sidekick.be\/itenium\/blog\/trends\/european-women-in-tech-2023\/","title":{"rendered":"European Women in Tech 2023"},"content":{"rendered":"

The Gender Gap in Tech<\/h1>\n

Elisabeth Theophille<\/a>, Chief technology transformation officer at Novartis, opened the event by addressing the gender gap in the tech industry, emphasizing that only 24% of tech professionals worldwide are women. Despite the challenges, she encouraged women to embrace change and enjoy the journey of growth, highlighting the importance of finding comfort in discomfort. In a world where diversity and inclusion are becoming increasingly vital, her message resonated with many.<\/p>\n

Heineken\u2019s Transformation Journey<\/h1>\n

Heineken shared insights into their transformation journey, emphasizing that digital transformation is not about productivity but about seizing new business opportunities. They acknowledged the high risk of failure but stressed the importance of learning fast and adapting even faster. Their three focus areas\u2014focussing on customer value, empowering employees, and unlocking data\u2014were key drivers of their success. They also highlighted the significance of attracting and retaining talent in the tech industry by offering creative solutions and fostering new skills.<\/p>\n

Implementing Tech in Non-Tech Businesses<\/h2>\n

Heineken\u2019s experience demonstrated that tech transformation is not limited to tech companies. Even non-tech businesses can benefit from these strategies. Their \u201cevergreen\u201d strategy, focused on becoming the best-connected brewer, showcased the importance of adapting to new technologies and trends continuously.<\/p>\n

Heineken\u2019s journey taught us that transformation is an ongoing process that requires growth and adaptation. To outcompete in the digital age, organizations must not only embrace technology but also foster a culture of learning, innovation, and inclusivity.<\/p>\n

Explainable AI at Ikea<\/h1>\n

Ikea, a prominent name in the world of retail and home furnishings, also contributed to the discussions at the event. They highlighted the significance of Explainable AI. This concept revolves around ensuring that AI systems are transparent and can provide clear explanations for their decisions and actions. In an era where AI is increasingly integrated into various aspects of our lives, the ability to understand and trust AI-driven decisions is paramount.<\/p>\n

Data-Driven Decision-Making<\/h1>\n

The event also touched upon the importance of data-driven decision-making. The value of data lies in the actions it enables. Trust is at the core of data-driven decision-making. Understanding why and how data is used is crucial, and data quality is paramount.<\/p>\n

The Three ROIs of Data-Driven Decision-Making<\/h2>\n